Read This Before You Purchase A Trade Show Truss Booth

In a short period of time British Airways will be flying their trade show booth truss over to Europe for a major trade show. In an era when renting exhibits is becoming more common, why would a company prefer to fly a heavy truss exhibit overseas. Well, for one thing, they get a break on shipping rates! Beyond this, they have a booth that spans the perimeter of an island exhibit at a height of 12′ with large format graphics to be seen from every direction. It provides a modern, airy look, perfect for an airline company. On the other hand, some businesses will be better served if they look for an exhibit system that is lighter, faster to install and less expensive to ship.


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